Hi, I’m COURTNEY!

” I dream of a world with women revolutionaries from all walks of life empowering themselves and their sister-friends.  I imagine a global movement of fearlessly courageous women sharing their expertise, tools, resources, and sweat equity to collectively inspire and lead the next generation of daughters, sisters, and girlfriends to dream big and confidently realize their fullest potential.

Welcome To The Revolution

If our future is going to be female, and the women behind us are expected to carry the weight of that honor,  let’s boldly expand the female narrative. Today is the day to have the voices of women from ALL cultural, socio-economic, and religious backgrounds heard,  stories told and dreams supported in real ways.  As the American power structure is rapidly shifting, we’re fearlessly forging forward. If you’re like me, you’re confident your time and talents aren’t the most impactful fighting for a seat at someone else’s table. But instead, hosting your dinner parties. You are inviting, collaborating, supporting, and working with other people who understand your vision and share similar values and beliefs.

Once upon a time, I ‘earned a seat’ at the table only to realize my voice was simply an echo, a mere fraction of what I truly felt, understood, and wanted to express. When it’s not your table, you play by their house rules. And, for a southern girl with lots of passion, determination, and big dreams,  safe play results in me checking out from frustration. Somewhere in this big ole’ world filled with possibilities and the ‘American Dream,’ there is space for women like us to let our Lil’ light shine.  A place our voices can be loud, bold, and proud. A community in which we proudly communicate, collaborate, and celebrate our most authentic selves.

Luckily for us, there’s never been an easier time to live a life of real freedom and purpose. And the kicker- there are double-digit annual growth projections of dollars spent and business happening online. Couple that with the impact of having access to the latest digital tools and resources available for entrepreneurs, and gi-r-l-l-l, your future is looking mighty bright!  What once took over a year or so to build online can now be done in a few months. 

With an identifiable brand, a social strategy,  valuable products or services, automated systems, three relatively simple approach, accessible tools, and a robust platform- it’s easier than ever to reach and monetize a multi-billion dollar marketplace with a few clicks of a reliable mouse. 

 If it were easy, everyone would do it. It’s not, but it is a real game-changer that offers a path to a lifestyle of meaningful work and giving up trading hours for dollars.

My mission is to help revolutionary women like you – ready to do what it takes to build, grow, and scale a profitable enterprise.  I’m all for working with new entrepreneurs and inspiring ones who want to become go-to leaders in their niche.

I can guide you through becoming a Digital CEO through my signature programs,  Digital CEO Society or Digital CEO School.  In the Level Up service, my team and I will build out your uniquely branded website and digital presence in a way that reflects your brilliance. Then there’s my VIP Day program (it’s pretty fab), for a few select boss babes I work with one-on-one.   I’ve been helping my clients build 6 and 7-figure brands and businesses off and online for almost two decades. But just like watching season one and of Girlfriends, it never gets boring.

 My team and I would be honored to help you along your Digital CEO path. All you have to do is- SHOW UP. Learn, do the work, be consistent, and embrace all of your ‘Badassery ’with no apologies. 

 I’ve spent years managing the marketing and sales arm of multimillion-dollar media properties and more recently, marketing and advertising campaigns.  Following my most authentic path, I left Corporate America as a General Sales Manager for two multi-million dollar radio stations and their digital assets. I packaged my traditional and digital marketing, advertising, and sales experiences, pulled from my M.A. in Integrated Communications knowledge, and built a branding and marketing business.

Years later, a treasure trove of mistakes made and lessons learned, I transitioned my experiences into an online business mentoring and education company.  At heart, I’m a business building strategist and marketing devotee, wildflower, spiritual ‘gangsta’ and style connoisseur. I know every episode of Girlfriends by heart and Lil Duval’s Living My Best Life keeps me focused. I’m a lot allergic to phony, a Lil’ saucy at times + a Queen Bey Superfan!

 I dream that together, we’ll inspire and encourage each other to make our rightful impact in the world. We’ll revolutionize female empowerment through entrepreneurship. And, enjoy lots of virtual champagne toasting and ‘hella’ fun doing it together!

My Backstory

Just like you, God permitted me to let this little light of mine shine, and I do it with grace and gratitude. I discovered success and achievement in corporate environments early on but felt called on a different path. Sixteen years post-graduate school,  with an M.A. in Integrated Communications (formerly Publications Design) from the University of Baltimore; I have a wicked shoe collection, years of high-level branding, marketing, and advertising sales experience under my belt. I LOVE where I am and what I do.

On that wildflower note, in college, I worked as a manager for a national modeling school and agency. Not sure why the owner felt I could handle it, but I’m thrilled she did. The entrepreneur bug was fueled - inspiring me to start my model management gig. I trained, booked, and introduced models to major market agencies. It was a blast. I made a decent amount of dough and earned lifelong friendships. I learned by trial and little room for error how to run a profitable business.

Then there is digital marketing, a discipline I happened to have fallen into first selling and later managing digital assets and digital campaigns since the early 2000s.  As life has it, digital and online sales and marketing are undeniably the future of global commerce,  and I'm grateful God blessed me with a golden ticket.

After running a marketing firm and not sufficiently scaling, I ran off of exhaustion for a few years, before I reclaimed my time.  I committed to building a stellar digital business.  I embraced fearlessness,  put on my unicorn cape, dusted off my slay–and fully embraced an updated dream.

Together, we’ll galvanize the DIGITAL CEO REVOLUTION, one unapologetically revolutionary, impactful, and profitable online brand, business, and Badass Digital CEO at a time!

 

 

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No one is perfect: we weren’t created to be. We’re meant to unravel, discover, and honor our own highest goodness.

– Courtney @TheBrandista

Fun Facts

I started teaching pageantry and modeling in high school and kept it as a hustle until graduating from college. Later in my career, I hosted over a decade of brand marketing, digital marketing, blogging, and personal branding in the digital age workshops.

After grad school, I taught Fashion Marketing under Dr. Whitaker for a semester at my alma mater, Morgan State University.

I spent 2017 touring my first book, Make Your Mark: Personal Branding Through “On-Purpose” Living, sitting on panels and signing books at major women, empowerment, and professional conferences. I spoke to thousands of people, not having one online product, membership, or program to guide them through the very thing I was encouraging them to do.

As women inquired about working with me, just as embarrassed as I was flattered, it revealed an ah-ha moment.

Eye-to-eye with a huge missed opportunity, I’d walked into a high demand for my expertise in my niche before creating a product to fill it.

Today I run a wildly purpose-driven digital business. It’s a glorious culmination of my career experiences, passion, and unique craft. I’m blessed to live my own best life and guide other revolutionaries step-by-step through doing the same.

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